e-books & white papers

Nothing Screams “Expert”

Like an E-book or White Paper

Turn off the neon sign and throw out the megaphone. If you want to broadcast your company’s expertise, then offer a free selection of downloadable e-books and white papers on your website.

Producing high-value content your prospects and customers can use will establish you as an expert in their minds. And offering it for free will keep them coming back to your website.

E-books

E-books are such popular downloads that, according to Hubspot, a call to action promoting an e-book will get almost twice the click-through rate as one promoting a webinar.

A good e-book focuses on a particular topic or issue of interest to your audience. Design is almost as important as an easy-to-read format.

White Papers

Putting out a white paper is one of the best ways to generate new leads. Well-researched and substantial, white papers provide in-depth information that people interested in your field need to know.

White papers have been found to offer higher interest and better conversion rates than free trials, webinars, and analyst reports.

Many companies see the value of offering e-books and white papers, but they’re intimidated by the enormous amount of time and effort it takes to produce them.

That’s why we’re here

Working side-by-side with you and your industry experts, our team will research write, design, produce, and market an array of e-books and white papers you can be proud of.